Monday 14 September 2015

Quickflix begs customers not to upgrade to iOS 9

Quickflix begs customers not to upgrade to iOS 9

If you're both an Apple fan and a Quickflix subscriber you may soon have to make a tricky decision.

Quickflix today sent an email to its customers informing them that its app's Playback functionality would, for the time being, be incompatible with Apple's new iOS 9 operating system.

Somewhat unhelpfully, the email explains that in order to continue enjoying Quickflix's service, customers have two options. The first is they can continue using Playback on non-Apple devices, while the second involves delaying the upgrade to iOS 9 until Quickflix finishes updating the app. Hmmm.

Working on a quickfix

Quickflix's assurance that its "super nerds are working away" on the problem is not particularly reassuring.

The news follows a terrible 12 months for Quickflix in which it halted trading on the Australian stock exchange, asked customers to buy shares, and more recently announced and then pulled the plug on a Chinese acquisition deal.

This is just yet another example of why the company has struggled since the launch of competing SVOD services like Netflix, Stan and Presto.










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