Tuesday 2 August 2016

Instagram CEO on Stories: Snapchat deserves all the credit

LONDON, ENGLAND - MARCH 09: Kevin Systrom arrives at a party hosted by Instagram's Kevin Systrom and Jamie Oliver. This is their second annual private party, taking place at Barbecoa on March 9, 2015 in London, England. (Photo by David M. Benett/Getty Images for Instagram) He’d just walked me through the demo of Instagram Stories, a pixel for pixel photocopy of Snapchat Stories. The products look so similar I couldn’t help but chuckle as he progressed through the slidedeck about a feature he said would probably look familiar. For 30 minutes, the elephant lingered there in Systrom’s plush office alongside Instagram’s PR chief and I. We… Read More

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