Tuesday 5 January 2016

Twitter’s”Conversational” Ad Unit Encourages Users To Participate With Customizable Hashtags

shutterstock_329646476 Twitter is announcing a new “conversational” ad unit today, where users are prompted to personalize and share a marketer’s message. These ads are similar to Twitter’s existing Promoted Tweets, but with a key difference — the tweet is more like a poll question, where users can weigh in by choosing from multiple hashtags. After they hit one of the… Read More

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