I bet we’ve all had moments when we’ve stared at a random, irrelevant ad and wondered: “Why the heck am I being forced to watch this?” Well, a company called Relevancy Data is working to make those moments a thing of the past, and it’s taking the stage today as part of the Startup Battlefield at Disrupt NY. Here’s the basic idea: Instead of just targeting… Read More http://ift.tt/1RaMowk
Tuesday, 5 May 2015
Relevancy Data Improves Ad Targeting By Analyzing The Content Of Online Videos
I bet we’ve all had moments when we’ve stared at a random, irrelevant ad and wondered: “Why the heck am I being forced to watch this?” Well, a company called Relevancy Data is working to make those moments a thing of the past, and it’s taking the stage today as part of the Startup Battlefield at Disrupt NY. Here’s the basic idea: Instead of just targeting… Read More http://ift.tt/1RaMowk
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