AdTech has been lumbering along in the last few years, with a number of M&A moves to consolidate the market – not least the purchase by Verizon of AOL, allegedly (in the main) for it’s ad platform. But there remain niches where AdTech is actual innovating. To that end, London-based Ad tech firm Grapeshot has raised $8.5m in funding from European-based investors IQ Capital,…
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