Wednesday 24 June 2015

Amazon, not Netflix, is first to serve up HDR shows

Amazon, not Netflix, is first to serve up HDR shows

HDR is considered the wave of television's future (sorry, 4K), and Amazon just took the biggest step yet towards bringing high dynamic range content to viewers.

Mozart in the Jungle, Season 1 and the Red Oaks pilot are stepping out in HDR starting today on Samsung SUHD TVs, Amazon revealed. Whereas 4K focuses on pixels, HDR provides better contrast, enhances highlights and deepens shadows for richer colors, Amazon claimed. It plans to make more Prime series available in HDR soon as well as add more compatible devices throughout the year.

Mozart in the Jungle in HDR is available to US Prime members at no extra cost. In addition to a Samsung SUHD TV, users will also need the Amazon Video app to stream the show in HDR.

Full HDR ahead

While Netflix has promised to deliver HDR content this year, Amazon beat it to the punch by bring the first HDR TV or movie to the masses.

Samsung plans to offer up UHD movies at some point, though specifics are sorely lacking as to when that will be, how much it will cost or what movies will be available. LG also announced today it will add Amazon HDR streaming to its 2015 OLED 4K Utra HD TVs "in the coming weeks."








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